eculture. is a consultancy that promotes open innovation and collaborative technologies to companies wanting to achieve competitive advantage or develop new entertainment business opportunities.

"For those thinking that the term “open innovation” is all about freeing up the sharing of ideas in big companies, open innovation is perhaps better explained as encompassing mindsets and methodologies that allow for better outcomes for firms, regardless of their size and culture."

Claudio Rossi,
eculture.'s Digital Area Partner

Moving from a mindset of closed innovation to open innovation puts a priority on the ability of an organization to connect and collaborate with other organizations in order to reach critical success factors. This way of thinking emphasizes the strategic use of partnerships, networks, and coalitions for operations and processes. Organizations in the entertainment business can interrelate with each other, tapping into each others resources and knowledge. Businesses that engage in open innovation are more effective at creating wealth, developing products and services, creating value added jobs, and improving their own business models. Contact us for a free consultation.